Brief Inputs

Your brief is the single source of truth for the video. Clear inputs produce sharper scripts and stronger pacing.

Required fields

• Topic: The core idea of the video. Use a full sentence, not a single word.
• Platform: TikTok, Reels, Shorts, YouTube, or LinkedIn.
• Duration: 15, 30, 45, or 60 seconds.

Recommended fields

• Goal: What should the viewer do next?
• Audience: Who the video is for.
• Key points: 3–5 bullets if the topic is dense.

Additional instructions

Use this to guide pacing or creative direction.

Examples:

• “Keep the hook under 3 seconds.”
• “Use a product‑led structure.”
• “Include a soft CTA at the end.”